In an excerpt from his new book, Mindless: Why Smarter Machines Are Making Dumber Humans, Simon Head compares the labour practices of Amazon and Walmart:
Amazon equals Walmart in the use of monitoring technologies to track the minute-by-minute movements and performance of employees and in settings that go beyond the assembly line to include their movement between loading and unloading docks, between packing and unpacking stations, and to and from the miles of shelving at what Amazon calls its “fulfillment centers”—gigantic warehouses where goods ordered by Amazon’s online customers are sent by manufacturers and wholesalers, there to be shelved, packaged, and sent out again to the Amazon customer…
…With Walmart’s and Amazon’s business model, the workplace practices that raise employee productivity to very high levels also keep employees off balance and thus ill placed to secure wage increases that match their increased output. The “cult of the customer” preached by both corporations is a scented smoke screen thrown up to hide this fact. Apart from the model’s intensive use of IT, there is not much to distinguish its methods from those of the primitive American and European capitalism of the late nineteenth and early twentieth centuries.
UPDATE: George Packer, continuing his series about Amazon, touches upon a similar topic in a new post for The New Yorker:
Comments closed[T]hese companies are everywhere and nowhere, ubiquitous in our lives but with no physical presence or human face. They are regarded by many users as public resources, not private corporations—there for us—and their own rhetoric furthers this misperception: Facebook’s quest for a “more open and connected world”; Google’s motto, “Don’t be evil,” and its stated mission to “organize the world’s information and make it universally accessible and useful”; Amazon’s ambition to become “Earth’s most customer-centric company.” Because these endeavors seem to involve no human beings, no workers, other than ourselves—the supposed recipients of all the benefits—it takes an effort to realize that the tech economy is man-made, and that, as with the economies that preceded it, human beings have the capacity to shape and reform it for the public good. It would be easier to remember this if every time you clicked “BUY,” searched for an article, or texted a friend your screen flashed the face of a worker who once held a job that made way for your seamless online experience.
