The Casual Optimist

Books, Design and Culture

February 9, 2017
by Dan
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Goudy & Syracuse: The Tale of a Typeface Found

The tale of rediscovering Sherman, a typeface designed by American type designer Frederic Goudy in 1910 and revived by Chester Jenkins for Pentagram in 2016 for Syracuse University:

August 20, 2015
by Dan
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Bob Gill: Design as Idea

In another great profile for It’s Nice That, Rob Alderson talks designer, illustrator, and writer Bob Gill: “I don’t know what people talk about when they talk about a golden age because of a million designers in 1950 or 1960 or … Continue reading

April 22, 2015
by Dan
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Paula Scher: Ephemeral or Indelible?

This is wonderful stuff:  designer Paula Scher discusses the different kinds of ink she has used throughout her career at Creative Mornings New York:

April 9, 2015
by Dan
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“I am not one of those designers who are eager to expand the role of a graphic designer”

More wisdom from designer Michael Bierut, this time in an interview with Dave Benton for Behance’s 99U: I have to admit I don’t like working on projects where I sense that the cosmetic side of design is meant to be … Continue reading

April 8, 2015
by Dan
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Observer Editions: Abbott Miller

The first in a new series of video interviews with people making books, Pentagram partner Abbott Miller talks to Design Observer about his recent monograph Abbott Miller: Design & Content: And this is just a reminder to myself as much … Continue reading

March 31, 2015
by Dan
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The Great Discontent: Michael Bierut

The Great Discontent has a really interesting (and long) interview with Michael Bierut about his career in graphic design: The reason I love graphic design is because it’s a way to get paid to learn new things. For example, let’s … Continue reading

February 27, 2015
by Dan
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Masters of Letters

Sartorial site Mr Porter asks five designers — Mat Maitland, Eddie Opara, Sagi Haviv, Edwin Van Gelder, and Chip Kidd — about their favourite typeface. Here’s Eddie Opara of Pentagram on Berthold Wolpe’s Albertus, the typeface used for the street signs of the City of London: I … Continue reading

April 23, 2014
by Dan
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Paula Scher: A Woman of Identities

In a new video for Gestalten.tv designer Paula Scher discusses her creative process and her vision of branding and identity design:

November 20, 2013
by Dan
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Michael Bierut: Use Curiosity as a Route into Work

Interviewed at the AGI Open London 2013, Michael Bierut discusses his work, living in New York, and shares some advice for aspiring designers:

November 19, 2013
by Dan
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The Great Discontent: Paula Scher

The Great Discontent interview designer Paula Scher: I think graphic design is an important profession because it’s part of what we put out into the world, and it’s what people see and perceive. It’s not just about doing design for … Continue reading

May 3, 2013
by Dan
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Massimo Vignelli Makes Books

Massimo Vignelli discusses his approach to book design: [vimeo http://vimeo.com/64811872 w=500] The video was produced by Pentagram’s Michael Bierut and Aron Fay for Mohawk’s “What Will You Make Today?” campaign, and is accompanied by a limited edition journal that reproduces Vignelli’s grid from the … Continue reading

December 5, 2012
by Dan
0 comments

The Universal Arts of Graphic Design

The latest episode of the PBS Arts series Off Book is all about graphic design. Contributors include Debbie Millman, Emily Oberman, Drew Freeman, and Ecco book designer Steve Attardo:

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