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Aldus Manutius and the Roots of the Paperback

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The New York Times visits ‘Aldus Manutius: A Legacy More Lasting Than Bronze‘, an exhibition of nearly 150 books from the press Aldus founded in Venice in 1494:

Gutenberg may have invented the movable-type printing press, used to create his monumental Bibles. But anyone who has ever sat in a cafe, or in the bath, with a paperback owes a debt to Aldus and the small, cleanly designed editions of the secular classics he called libelli portatiles, or portable little books.

“It’s become a cliché to call them the forerunners of the Penguin Classics,” G. Scott Clemons, the president of the Grolier Club, said during a recent tour of the installation in progress. “But the concept of personal reading is in some ways directly traceable to the innovations of Aldus’s portable library…”

…The Aldine Press, in its start-up phase, emphasized Greek and Latin lexicons and grammar manuals. In 1495, Aldus began publishing the first printed edition of Aristotle. In 1501, he released the first of his small octavo editions of the classics, books “that could be held in the hand and learned by heart (not to speak of being read) by everyone,” as he later wrote. The show includes 20 libelli portatiles, all bearing Aldus’s printer’s mark, a dolphin curled around an anchor. (The colophon is still used today by Doubleday.) Some of the books were treated as treasures, and customized with magnificent decoration that harked back to the tradition of illuminated manuscripts. Others were workaday volumes, filled with marginal scribbles….

…Aldus’s contributions to the art of printing [include the] first italic typeface, which he created with the type cutter Francesco Griffo, a shadowy fellow who broke with Aldus acrimoniously and then slugged a man to death with an iron bar before reputedly meeting his own demise at the end of a hangman’s rope. Italics, which were intended to mimic the humanist handwriting of the day, first appeared in a modest five words in a 1500 edition of the letters of St. Catherine and soon spread to other Aldines, and beyond.

And then there was the roman typeface devised for a 1496 book by the humanist scholar Pietro Bembo — the inspiration for the modern font Bembo, still treasured by book designers for its grace and readability.

“The book itself is almost frivolous,” Mr. Clemons said of the text, which recounts a trip to Mount Etna. “But it launched that very modern typeface.”

The exhibition runs until April 25, 2015.

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