Skip to content

Tag: copy writing

David Pearson’s Penguin John le Carré

It’s been a while since I did a post of David Pearson series design, so I am delighted to share his brilliant new covers for the Penguin UK editions of John le Carré’s George Smiley novels, available this month. The design is a collaboration with Nick Asbury who wrote the copy for the covers (I talked to Nick to ages ago about his Corpoetics book if you’re interested).

The small type is the lovely looking Gill Sans Nova, recently designed by George Ryan for Monotype as a contemporary digital typeface derived from Eric Gill’s original work. The large type is Stephenson Blake Condensed Sans, which is not available digitally and was pieced together from different sources by David himself. I’m sure it was a total pain in the ass to do, but it’s a pleasing contrast and well worth the effort, I think you’ll agree! Jim Stoddart was the clever AD here.

Comments closed

“Remember Those Great Volkswagen Ads?”

volkswagen-lemon

Remember Those Great Volkswagen Ads? is a short documentary about the classic, highly influential ad campaigns created by Manhattan advertising agency Doyle Dane Bernbach (DDB) for Volkwagen in the 1950s and 60s:

(via Kottke)

Comments closed