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PRINT’s Next Chapter

This animation by creative agency Pearlfisher for the relaunch of PRINT is fun.

When PRINT launched in June 1940 (!), its first issue was a technical powerhouse from the foremost minds of the graphic arts. Then, in 2019, something remarkable happened: PRINT died. The company that owned it declared bankruptcy, and PRINT suddenly disappeared into the publishing ether from which it came.⁠

⁠And then, later that year, something even more remarkable happened: Debbie Millman, Steven Heller, Andrew Gibbs, Jessica Deseo, Laura Des Enfants, and Deb Aldrich banded together and formed an independent enterprise to save PRINT from its demise and former besuited overlords. ⁠

⁠Now, in 2021, PRINT has moved on to its next chapter. So, yes, PRINT is dead. But it’s also more alive than ever.

PRINT

While I am glad that PRINT is back from the dead (congratulations to all involved!), it is a bit disheartening that their first book cover design article is on a trend that has been widely written about elsewhere (as recently as last month!). :-(