If you are still stewing over last night’s lacklustre Oscars (or even if your not), take a listen to Terry O’Reilly’s entertaining history of movie trailers for The Age of Persuasion. He kicks it off with this genius trailer for Alfred Hitchcock’s The Birds:
And, for it’s worth, movie trailers were originally created to get people OUT of theatres, not into them. Brilliant.
Listen to The Age of Persuasion podcast: