Researching yesterday’s post on Peter Mendelsund, I came across this interesting TV report on the history of the CBS Eye logo designed by William Golden:
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Books, Design and Culture
Researching yesterday’s post on Peter Mendelsund, I came across this interesting TV report on the history of the CBS Eye logo designed by William Golden:
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Appropriate timing as NBC unveiled their new logo, sans the only thing that made their branding memorable: Goodbye, peacock. The peacock also represents a sort of eye both in the form but also the eyes of the feathers and the mythology of its creation. The eye gets around.